To work with the pyramid you have to start from the bottom of the pyramid. You have to get the basic right before getting to the next level.

1. A golden rule is that you need to have at least 4 categories for your content and have a least 4 posts under each of your categories. And of course use the categories in your navigation bar.

2.Now you will need to focus on your on page optimisation. So now its time to find your keywords and make sure you have been using your keywords in your header, tags, meta titles and description.

Have a look here for inspiration about the perfect SEO page. Be sure you get all the internal linking done too. Use your keywords in your internal linking structure. Remember to use different anchor texts. building – and so does all the search engines. So pay some attention here. Link building to other sites is not always so easy – but read more about how you can build links to your website here and get inspired

4.Remember the big 4 – Twitter, Facebook, LinkedIn and Google+, remember to let your audience share your content with social sharing buttons.

When you are showing theses buttons and asking your visitors to use them – it will increase your social media traffic and therefor also the search engine rankings.

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